
METERTailored Solutions
METER.Planning
Map-based OOH planning with inventory selection, audience analysis, forecasting, and media-plan export.
ContactRequest a demoProduct description
METER.Planning helps advertisers and agencies build OOH and DOOH media plans in one interface. Users search inventory on a map, filter by market, city, operator, format, and structure type, add selected placements to an address programme, analyse the expected audience, and forecast Reach, Frequency, OTS, GRP, TRP, and LTS. The completed plan can be saved, compared, and exported for approval or activation.
Product functions
- Map-based inventory search
- Market and city filters
- Operator and format filters
- Address-programme creation
- Audience analysis
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Security
- Restricted authenticated access.
- TLS-encrypted network traffic.
Deployment & Launch
- Discovery & PlanningInitial market research, scope definition, and strategic roadmap creation.
- CustomizationAdapting platform features and workflows to your specific business needs.
- Quality Assurance (QA)Rigorous bug hunting, automated testing, and performance validation.
- Security AuditPenetration testing, compliance checks, and system vulnerability assessments.
Business Impact
- Faster campaign planning
- Evidence-based inventory selection
- Pre-launch audience forecast
- Comparable placement options
- Reusable and exportable media plans
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